Sports Direct Contact Number – 0344 245 9230

If you wish to contact Sports Direct in regards to a product, delivery or to make a complaint please call 0344 245 9230

About Sports Direct

Sports Direct was founded in 1982 as ‘Mike Ashley Sports’ before being rebranded multiple times, in 1996 as ‘Sports Soccer’, in 2005 as ‘Sports world’ and finally in the early 2000’s became known as Sports Direct. It now has more than 700 stores across 19 European countries and 50 e-commerce sites. Sports Direct is a large distributor of internationally known brands such as Nike, Adidas, Puma and many more. Sports Direct has bought multiple brands including Lonsdale, Slazenger, and Kangol.

Working for Sports Direct – 0344 245 9230

If you’re are interested in working for Sports Direct have a look at their careers website here. They frequently update their website with new positions that become available. On the website, you can search through multiple different sectors of jobs including retail management, in-store staff, and head office jobs. Once you have decided which sector would be ideal for you, you can explore the careers in it, for example in retail management you can explore careers such as area manager, assistant manager, footwear manager etc. If you have found a job you think would be suited to you click ‘find out more’. You will be taken to a more detailed description of the jobs including the qualifications and experience you will need. If you still think the job is right for you, click ‘apply here’ to send in your CV. If you would like to speak to someone about your application or you are having trouble applying call 0344 245 9230 to speak to a member of the customer support team who would be happy to answer any questions or resolve any problems you’re having.

Student Opportunities – 0344 245 9230

Sports Direct also offers opportunities for students who have just graduated from university who are looking to enter a full-time job in buying, design, e-commerce or finance. If you are interested in this opportunity you can search the current availabilities here. If there is nothing available that suits you, you can send your CV and cover letter to and a small description of what you are looking for allowing Sports Direct to get in touch as soon as something becomes available. If you are still studying at university but would love to be apart of the Sports Direct team you can have a look at the placement schemes. This scheme gives you training, experience, and guidance in departments such as buying, finance, design, and e-commerce. This scheme will help you go back to university with a much wider knowledge of the retail business. To view the placement schemes you can look here or if you cannot find a placement that is right for you send your CV and cover letter to with a description of the opportunity you’re looking for and Sports Direct will be in touch with you when something becomes available. If you need to speak to someone about applying for a placement or you would like to check placement availability call 0344 245 9230 to talk to an advisor from the customer support team.

Delivery and Returns – 0344 245 9230

To speak to someone about deliveries and returns call 0344 245 9230 to speak to an advisor on the customer service team who will be able to track deliveries, help you return an item or answer any questions you have about deliveries and returns.


If you would prefer to order your items online and not in-store there are multiple delivery options for you to pick from. UK standard delivery is £4.99 and your items will be delivered in 3-5 working days, for express delivery you need to order before 7 pm Sunday-Friday and you will receive your order within 1 to 2 days this is £6.99, their next day delivery needs to be ordered before 7 pm Sunday-Friday and will arrive the next day this is also £6.99. If you would prefer to pick up your ordered items you can choose the click and collect delivery option which will deliver your items to your chosen store within 5 to 7 days of purchase this is £4.99 and you will need your order number, your unique delivery code and a form of ID such as a debit card, passport, drivers license to collect your items. Please note that if somebody is picking up your items for you they will need the two order numbers as well as either your form of identification or their form of identification if they share the same last name as you.


If you are unhappy with a product you bought in-store you can return it to any store with your receipt as proof of purchase. To return an item bought online you will need to fill out the returns form you can find this here, then place the return form in the package along with the item and invoice, post the package to:

Customer Returns,
Wareshop2 Limited,
Unit A,
Brook Park East,
NG20 8RY.

Please wait up to 14 days after Sports Direct has received your package for a refund. Note that some items are not returnable for hygiene reasons, your items do not need to be in the original packaging but they do need to be in a sellable condition for you to receive a full refund. If your item arrives faulty, please follow the return steps above but fill in the returns note giving information about how the product is faulty, sports direct will either issue a full refund or exchange the product if it is possible.

Contacting Sports Direct – 0344 245 9230

If you have experienced a problem with sports direct you can contact them in multiple ways. To complain to Sports Direct through email you need to send them a detailed description of your problem along with any personal information or order details to If you would prefer to send Sports Direct a written complaint, send a letter detailing your problem along with your details and any order details to:

Unit A, Brook Park East,
Meadow Lane,
NG20 8RY.

Please wait up to 14 days for a written response or a response to your email.

If you would prefer to call Sports Direct you can contact their switchboard number on 0344 245 9200 to be directed to a specific department listen to the options available and choose the appropriate option or you can call their customer service number which is 0344 245 9230 to go directly to an advisor you can help you any problem you’re facing as well as dealing with complaints. When calling Sports Direct please make sure you have your order numbers or parcel tracking numbers to hand along with any account details so a member of their customer service team can deal with your complaint as quickly as possible. Alternatively, you can fill out the customer service contact form found on their website here.

Sports Direct Contact Numbers

Department Contact Number Opening Hours
Customer Services 0344 245 9230 9am-6pm
Switchboard 0344 245 9200 9am-6pm